Wednesday, May 14, 2008

Adventures in advertising


You can only hear a marketing guy for a sweets company (candy for you USers) say he's trying to sell drugs to kids for so long before questioning his motives.

Actually, drugs seem to be a common theme among marketing execs. Is it that they see themselves as the pusher? Probably. Or is it just that drugs are often at the forefront of their mind as they have been snorting coke just 15 minutes before the meeting? Maybe. I don't know.

Whatever it is, marketing people like drug references. Am I the only one who sees that as slightly inappropriate when it comes to targeting children?

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