At a loss for a post, as yesterday's one shows, I knew I could fill the gap with yet another little advertising rant. I'm never short of ad rants. It was that or write a post expressing my disgust at just what has happened to Battlestar Galactica, a once-proud show that has now crapped its pants and everyone can see.
So I went with ads.
I'm sure everyone who makes ads sees this happen on a regular basis. I can't count the amount of times I have been asked to rip something off, the more direct the better. I have contributed to some godawful shameless rip-offs for people without a shred of creativity, and yet have 'creative' written on their business card.
I've also known several production companies to get hauled up on these rip-offs and, for some bizarre reason, they don't instantly point the finger to the ad agency. Why not? Those of us in the business know how it happens.
There's a good website on rip-offs here - You Thought We Wouldn't Notice
I'm lucky to have escaped being featured but I know some people who have made it on to that site, and with good reason. Having dumped ad work, I'm hoping to leave the rip-offs behind me.